Ramos
Ramos is an all-in-one solution for marketing & sales analysis, hypotheses testing and validation, and long-term planning for huge commercial departments.
Branding
Product Design
Web Design
Website development
$1M
%6.1
4 months+
Branding
The logo represents digital analysis — two circles converging, creating squares that symbolize data analysis. It reflects the brand's commitment to turning complexity into clear insights.
With a coral red and orange palette, our design is minimalist and modern.
The dominant white space provides an open feel, with pops of coral red and orange adding vibrancy. It's a straightforward, versatile aesthetic suitable for various applications.
We recognize the importance of having a consistent and unified brand presence, and Ramos is no exception.
User research shows that many of our target users prefer quick access to insights on devices like Apple Watches, making customizable branding essential.
Brand Assets
"Brand assets provide the essential tools for creating a cohesive and recognizable identity across all channels.
Product Design
User Stories
We developed numerous user stories to enhance the experience for specific tasks throughout the platform.
Fred
Head of Marketing
Age: 30-45 years
Work experience: 8-15 years
Goals: Improving the efficiency of marketing campaigns, increasing return on investment (ROI), making quick decisions based on data.
Problems: Limited tools for working with big data, difficulty in combining disparate data, need for flexibility in creating complex reports.
Key Metrics
Based on your inputs, the product will suggest relevant functionality & usage plan, which we meticulously architectured for every particular use case.
A/B tests, Trend Analysis, User Segmentation
The platform supports a variety of 3rd party marketing integrations which are suggested automatically based on the team’s domain, size of the team, etc.
The results are updated in the real time, highlighting success or failure in particular metrics based on given data inputs.
Web Design
We created an interactive LP before the product release to present it’s value proposition to the target customer groups and investors.
The landing page works as an interactive storyteller, walking you over the platform’s functionality & advantages,
and highlighting complex data with engaging visuals, so the TA can easily percept and fit it into their workflow.
The goal of the website was to collect sign-ups.
The percentage of converted leads was used as a pitch point to raise the investment for product expansion. The emails were used for user testing & questionnaries to release a product tailored for the users’ needs.
Nowadays, after raising $1M it acts as a standard “book a demo” sales instrument, to help potential users choose the right plan and integrate the product into their workflow.
Development
Webflow Development is simple.
The platform supports a variety of 3rd party marketing integrations which are suggested automatically based on the team’s domain, size of the team, etc.
We combined Webflow's server side & CMS with custom Javascript & ThreeJS
Establishing pixel perfect implementation of a fairly complex 3D-enriched UI.
Long story short - we succeeded!
Project timeline
Result
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